{"title":"Kouroan","description":"","products":[{"product_id":"try-them-all-kouroan-matcha","title":"Try Them All - Kouroan Matcha (60g total)","description":"\u003cp data-start=\"176\" data-end=\"215\"\u003e\u003cstrong data-start=\"176\" data-end=\"213\"\u003eTry Them All – Kouroan Matcha Set\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"217\" data-end=\"287\"\u003eA complete tasting set of Kouroan matcha from Volumes I through III.\u003c\/p\u003e\n\u003cp data-start=\"289\" data-end=\"313\"\u003e\u003cstrong data-start=\"289\" data-end=\"311\"\u003eThick Tea (Koicha) (28g total)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"314\" data-end=\"447\"\u003e\n\u003cli data-start=\"314\" data-end=\"332\"\u003e\n\u003cp data-start=\"316\" data-end=\"332\"\u003eMurasakino × 2\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"333\" data-end=\"350\"\u003e\n\u003cp data-start=\"335\" data-end=\"350\"\u003eKiritsubo × 1\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"351\" data-end=\"367\"\u003e\n\u003cp data-start=\"353\" data-end=\"367\"\u003eIchifuku × 2\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"368\" data-end=\"396\"\u003e\n\u003cp data-start=\"370\" data-end=\"396\"\u003eNew Harvest Ichifuku × 1\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"397\" data-end=\"447\"\u003e\n\u003cp data-start=\"399\" data-end=\"447\"\u003eYugiri × 1\u003cbr data-start=\"409\" data-end=\"412\"\u003e\u003cem data-start=\"412\" data-end=\"445\"\u003e(5 varieties, 7 servings total)\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"449\" data-end=\"472\"\u003e\u003cstrong data-start=\"449\" data-end=\"470\"\u003eThin Tea (Usucha) (32g total)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"473\" data-end=\"598\"\u003e\n\u003cli data-start=\"473\" data-end=\"486\"\u003e\n\u003cp data-start=\"475\" data-end=\"486\"\u003eKochō × 4\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"487\" data-end=\"501\"\u003e\n\u003cp data-start=\"489\" data-end=\"501\"\u003eSakaki × 4\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"502\" data-end=\"517\"\u003e\n\u003cp data-start=\"504\" data-end=\"517\"\u003eHatsune × 2\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"518\" data-end=\"536\"\u003e\n\u003cp data-start=\"520\" data-end=\"536\"\u003eHana no En × 4\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"537\" data-end=\"598\"\u003e\n\u003cp data-start=\"539\" data-end=\"598\"\u003eHaku of Twilight × 2\u003cbr data-start=\"559\" data-end=\"562\"\u003e\u003cem data-start=\"562\" data-end=\"596\"\u003e(5 varieties, 16 servings total)\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"600\" data-end=\"877\"\u003eEach packet contains just the right amount for a single serving — 4g for thick tea and 2g for thin tea — so you can enjoy authentic matcha anytime, anywhere. Carefully portioned for convenience, this set lets you experience the unique character of each tea one cup at a time.\u003c\/p\u003e","brand":"Kouroan","offers":[{"title":"Default Title","offer_id":44837016207532,"sku":null,"price":59.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0673\/9368\/3628\/files\/20251003_163105.jpg?v=1759535467"},{"product_id":"usuakari-no-shiro","title":"Usuakari no Shiro Matcha","description":"\u003cp\u003e\u003cstrong\u003eUsuakari no Shiro Matcha – 40g Tin\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePremium Ujitawara Matcha | Crafted by Kouroan\u003c\/p\u003e\n\u003cp\u003eDiscover the quiet elegance of \u003cem\u003eUsuakari no Shiro\u003c\/em\u003e (薄明の白, “White of Dawn”), a finely milled matcha from Kouroan’s own tea fields in Ujitawara, Kyoto. This matcha is made exclusively from first-harvest leaves (ichibancha), ensuring a rich aroma and refined taste. Suitable for both \u003cem\u003eusucha\u003c\/em\u003e (thin tea) and as an accompaniment to Japanese sweets, it offers balance and versatility for any occasion.\u003c\/p\u003e\n\u003cp\u003eThe name \u003cem\u003eUsuakari no Shiro\u003c\/em\u003e is inspired by a teaching of Sen no Rikyū, who once said that the best time to enjoy tea in autumn is during the faint light before sunrise. Just as the pre-dawn glow transforms the landscape into something ethereal, this matcha invites you to pause, forget the noise of the world, and savor a special moment of stillness.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Ujitawara, Kyoto, Japan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProducer:\u003c\/strong\u003e Kouroan (皐盧庵)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest:\u003c\/strong\u003e First flush (Ichibancha)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGrade:\u003c\/strong\u003e Ceremonial\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlavor Profile:\u003c\/strong\u003e Smooth, umami-rich, lightly sweet with low bitterness\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 40 grams (approx. 20–40 servings)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Prepare Matcha (Traditional Usucha Style)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat you’ll need:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 serving (approx. 2g) of \u003cem\u003eUsuakari no Shiro\u003c\/em\u003e Matcha\u003c\/li\u003e\n\u003cli\u003eHot water (70–80°C or 158–176°F)\u003c\/li\u003e\n\u003cli\u003eA small sifter\u003c\/li\u003e\n\u003cli\u003eChawan (matcha bowl)\u003c\/li\u003e\n\u003cli\u003eChasen (bamboo whisk)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSteps:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eSift the matcha into the bowl for a silky, clump-free texture.\u003c\/li\u003e\n\u003cli\u003eAdd hot water (about 2 oz or 60 ml).\u003c\/li\u003e\n\u003cli\u003eWhisk briskly in a “W” motion until the matcha becomes frothy and smooth.\u003c\/li\u003e\n\u003cli\u003eServe immediately and enjoy the calm, luminous moment of dawn in each sip.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kouroan","offers":[{"title":"Default Title","offer_id":44837018763436,"sku":null,"price":16.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0673\/9368\/3628\/files\/Hana-no-en-matcha-by-Kouroan.jpg?v=1777166873"},{"product_id":"hatsune","title":"Hatsune Matcha","description":"\u003cp\u003e\u003cstrong\u003eHatsune Matcha – 40g Tin\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePremium Ujitawara Matcha | Crafted by Kouroan\u003c\/p\u003e\n\u003cp\u003eExperience the richness of \u003cem\u003eHatsune\u003c\/em\u003e (初音, “First Sound”), a best-selling matcha from Kouroan’s own tea fields in Ujitawara, Kyoto. Specially prepared for \u003cem\u003eusucha\u003c\/em\u003e (thin tea), this ceremonial-grade matcha is celebrated for its deep umami, vibrant aroma, and clean finish. Its bold green color and slightly stronger taste create a balanced cup that lingers pleasantly, making it ideal both for tea gatherings and everyday enjoyment at home.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Ujitawara, Kyoto, Japan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProducer:\u003c\/strong\u003e Kouroan (皐盧庵)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest:\u003c\/strong\u003e First flush (Ichibancha)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGrade:\u003c\/strong\u003e Ceremonial (Usucha)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlavor Profile:\u003c\/strong\u003e Full-bodied umami, rich aroma, strong with a smooth, lingering aftertaste\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 40 grams (approx. 20–40 servings)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Prepare Matcha (Traditional Usucha Style)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat you’ll need:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 serving (approx. 2g) of \u003cem\u003eHatsune\u003c\/em\u003e Matcha\u003c\/li\u003e\n\u003cli\u003eHot water (70–80°C or 158–176°F)\u003c\/li\u003e\n\u003cli\u003eA small sifter\u003c\/li\u003e\n\u003cli\u003eChawan (matcha bowl)\u003c\/li\u003e\n\u003cli\u003eChasen (bamboo whisk)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSteps:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eSift the matcha into the bowl to remove clumps.\u003c\/li\u003e\n\u003cli\u003eAdd hot water (about 2 oz or 60 ml).\u003c\/li\u003e\n\u003cli\u003eWhisk vigorously in a “W” motion until the tea becomes frothy and even.\u003c\/li\u003e\n\u003cli\u003eServe immediately and enjoy the bold, refreshing taste of \u003cem\u003eHatsune\u003c\/em\u003e.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kouroan","offers":[{"title":"Default Title","offer_id":44837052678316,"sku":null,"price":26.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0673\/9368\/3628\/files\/Hana-no-en-matcha-by-Kouroan.jpg?v=1777166873"},{"product_id":"hana-no-en","title":"Hana no En Matcha","description":"\u003cp\u003e\u003cstrong\u003eHana no En Matcha – 40g Tin\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePremium Ujitawara Matcha | Crafted by Kouroan\u003c\/p\u003e\n\u003cp\u003eDelight in the gentle character of \u003cem\u003eHana no En\u003c\/em\u003e (花宴, “Flower Banquet”), a smooth ceremonial-grade matcha from Kouroan’s tea fields in Ujitawara, Kyoto. Designed for \u003cem\u003eusucha\u003c\/em\u003e (thin tea), this matcha is remarkably low in bitterness, making it approachable and easy to enjoy—even for those new to matcha or sensitive to its sharper notes. Its light, refreshing finish makes it a favorite for everyday practice, tea lessons, or casual gatherings.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Ujitawara, Kyoto, Japan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProducer:\u003c\/strong\u003e Kouroan (皐盧庵)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest:\u003c\/strong\u003e First flush (Ichibancha)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGrade:\u003c\/strong\u003e Ceremonial (Usucha)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlavor Profile:\u003c\/strong\u003e Mild, smooth, floral, very low bitterness with a clean aftertaste\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 40 grams (approx. 20–40 servings)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Prepare Matcha (Traditional Usucha Style)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat you’ll need:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 serving (approx. 2g) of \u003cem\u003eHana no En\u003c\/em\u003e Matcha\u003c\/li\u003e\n\u003cli\u003eHot water (70–80°C or 158–176°F)\u003c\/li\u003e\n\u003cli\u003eA small sifter\u003c\/li\u003e\n\u003cli\u003eChawan (matcha bowl)\u003c\/li\u003e\n\u003cli\u003eChasen (bamboo whisk)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSteps:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eSift the matcha into the bowl to ensure a smooth, clump-free texture.\u003c\/li\u003e\n\u003cli\u003eAdd hot water (about 2 oz or 60 ml).\u003c\/li\u003e\n\u003cli\u003eWhisk briskly in a “W” motion until the surface becomes frothy and even.\u003c\/li\u003e\n\u003cli\u003eServe immediately and enjoy the light, approachable taste of \u003cem\u003eHana no En\u003c\/em\u003e.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kouroan","offers":[{"title":"Default Title","offer_id":44837069095084,"sku":null,"price":19.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0673\/9368\/3628\/files\/Hana-no-en-matcha-by-Kouroan.jpg?v=1777166873"},{"product_id":"sakaki-matcha","title":"Sakaki Matcha","description":"\u003cp\u003e\u003cstrong\u003ePremium Usucha Matcha – 40g Tin\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eHigh-Quality Ujitawara Matcha | Crafted by Kouroan\u003c\/p\u003e\n\u003cp\u003eSavor the refined balance of this premium ceremonial-grade matcha, carefully selected from Kouroan’s first-flush Ujitawara tea leaves. While designed for \u003cem\u003eusucha\u003c\/em\u003e (thin tea), it uses high-quality leaves suitable even for \u003cem\u003ekoicha\u003c\/em\u003e (thick tea), giving it a rich, full-bodied character with a subtle hint of bitterness that complements its smoothness.\u003c\/p\u003e\n\u003cp\u003eThis matcha offers a vibrant, glossy green color, a fragrant, slightly sweet aroma, and a lingering, satisfying finish. It is perfect for tea practitioners seeking both elegance and depth in every cup.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Ujitawara, Kyoto, Japan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProducer:\u003c\/strong\u003e Kouroan (皐盧庵)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest:\u003c\/strong\u003e First flush (Ichibancha)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGrade:\u003c\/strong\u003e Ceremonial (Usucha, suitable for Koicha)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlavor Profile:\u003c\/strong\u003e Smooth, rich umami, subtle bitterness, balanced and full-bodied\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 40 grams (approx. 20–40 servings)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Prepare Matcha (Traditional Usucha Style)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat you’ll need:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 serving (approx. 2g) of Premium Usucha Matcha\u003c\/li\u003e\n\u003cli\u003eHot water (70–80°C or 158–176°F)\u003c\/li\u003e\n\u003cli\u003eA small sifter\u003c\/li\u003e\n\u003cli\u003eChawan (matcha bowl)\u003c\/li\u003e\n\u003cli\u003eChasen (bamboo whisk)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSteps:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eSift the matcha into the bowl for a silky, clump-free texture.\u003c\/li\u003e\n\u003cli\u003eAdd hot water (about 2 oz or 60 ml).\u003c\/li\u003e\n\u003cli\u003eWhisk briskly in a “W” motion until the tea becomes frothy and smooth.\u003c\/li\u003e\n\u003cli\u003eServe immediately and enjoy the full-bodied, balanced taste and rich aroma.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kouroan","offers":[{"title":"Default Title","offer_id":44837080989868,"sku":null,"price":34.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0673\/9368\/3628\/files\/Hana-no-en-matcha-by-Kouroan.jpg?v=1777166873"},{"product_id":"kochou-matcha","title":"Kochou Matcha","description":"\u003cp\u003e\u003cstrong\u003eKochou Matcha – 40g Tin\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSpecially Cultivated Organic Ujitawara Matcha | Crafted by Kouroan\u003c\/p\u003e\n\u003cp\u003eDiscover \u003cem\u003eKochou\u003c\/em\u003e (胡蝶, “Butterfly”), one of Kouroan’s signature matchas, grown exclusively in their own Ujitawara tea fields in Kyoto using only organic fertilizers. Initially cultivated with limited nutrients, the tea trees have now fully adapted to the special cultivation environment, allowing them to absorb rich organic fertilizers and develop a smooth, refined flavor.\u003c\/p\u003e\n\u003cp\u003eMade from first-harvest leaves (ichibancha) of pesticide-free tea plants, this high-quality matcha has been carefully tended for over 13 years, with 8 years dedicated to matcha-specific cultivation. The result is a gentle, approachable tea with a clean initial taste, followed by a lingering, refreshing aroma and a rich umami finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Ujitawara, Kyoto, Japan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProducer:\u003c\/strong\u003e Kouroan (皐盧庵)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest:\u003c\/strong\u003e First flush (Ichibancha)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGrade:\u003c\/strong\u003e Ceremonial\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlavor Profile:\u003c\/strong\u003e Smooth and mellow, clean initial taste with a refreshing aroma and lingering umami\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 40 grams (approx. 20–40 servings)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpecial Notes:\u003c\/strong\u003e Organic, specially cultivated, pesticide-free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Prepare Matcha (Traditional Usucha Style)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat you’ll need:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 serving (approx. 2g) of \u003cem\u003eKochou\u003c\/em\u003e Matcha\u003c\/li\u003e\n\u003cli\u003eHot water (70–80°C or 158–176°F)\u003c\/li\u003e\n\u003cli\u003eA small sifter\u003c\/li\u003e\n\u003cli\u003eChawan (matcha bowl)\u003c\/li\u003e\n\u003cli\u003eChasen (bamboo whisk)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSteps:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eSift the matcha into the bowl to ensure a smooth, clump-free texture.\u003c\/li\u003e\n\u003cli\u003eAdd hot water (about 2 oz or 60 ml).\u003c\/li\u003e\n\u003cli\u003eWhisk briskly in a “W” motion until the surface becomes frothy and even.\u003c\/li\u003e\n\u003cli\u003eServe immediately and enjoy the crisp, refreshing taste and lingering umami of \u003cem\u003eKochou\u003c\/em\u003e.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kouroan","offers":[{"title":"Default Title","offer_id":44837239423148,"sku":null,"price":42.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0673\/9368\/3628\/files\/Hana-no-en-matcha-by-Kouroan.jpg?v=1777166873"},{"product_id":"kochou-matcha-2025-harvest","title":"Kochou Matcha (2025 Harvest)","description":"\u003cp\u003e\u003cstrong\u003eKochou Matcha (2025 Harvest) – 40g Tin\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSpecially Cultivated Organic Ujitawara Matcha | Crafted by Kouroan\u003c\/p\u003e\n\u003cp\u003eDiscover \u003cem\u003eKochou\u003c\/em\u003e (胡蝶, “Butterfly”), one of Kouroan’s signature matchas, freshly harvested on \u003cstrong\u003eMay 21, 2025\u003c\/strong\u003e from their own Ujitawara tea fields in Kyoto. Grown using \u003cstrong\u003eonly organic fertilizers and no pesticides\u003c\/strong\u003e, this matcha has developed a vibrant, deep green color and a smooth, refined flavor that evolves each year.\u003c\/p\u003e\n\u003cp\u003eThe tea is made from first-harvest leaves (ichibancha) of carefully tended tea plants, cultivated for over 13 years, with 8 years dedicated specifically to matcha production. Each year, the tea improves slightly—reflecting both the skill of the tea master and the adaptation of the tea trees to this careful cultivation method.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eKochou\u003c\/em\u003e delivers a crisp, clean initial taste with a \u003cstrong\u003erefreshing aroma\u003c\/strong\u003e and a \u003cstrong\u003elingering umami finish\u003c\/strong\u003e. As a freshly harvested matcha, it is rare and special—available only during this season. Enjoy it now, and later in the year, compare how the same tea evolves as it matures.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Ujitawara, Kyoto, Japan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProducer:\u003c\/strong\u003e Kouroan (皐盧庵)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest:\u003c\/strong\u003e First flush (Ichibancha) – May 21, 2025\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGrade:\u003c\/strong\u003e Ceremonial\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlavor Profile:\u003c\/strong\u003e Smooth and mellow, clean initial taste with refreshing aroma and lingering umami\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 40 grams (approx. 20–40 servings)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpecial Notes:\u003c\/strong\u003e Organic, pesticide-free, freshly harvested new tea (shincha)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Prepare Matcha (Traditional Usucha Style)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat you’ll need:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 serving (approx. 2g) of \u003cem\u003eKochou\u003c\/em\u003e Matcha\u003c\/li\u003e\n\u003cli\u003eHot water (70–80°C or 158–176°F)\u003c\/li\u003e\n\u003cli\u003eA small sifter\u003c\/li\u003e\n\u003cli\u003eChawan (matcha bowl)\u003c\/li\u003e\n\u003cli\u003eChasen (bamboo whisk)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSteps:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eSift the matcha into the bowl to ensure a smooth, clump-free texture.\u003c\/li\u003e\n\u003cli\u003eAdd hot water (about 2 oz or 60 ml).\u003c\/li\u003e\n\u003cli\u003eWhisk briskly in a “W” motion until the surface becomes frothy and even.\u003c\/li\u003e\n\u003cli\u003eServe immediately and enjoy the vibrant, seasonal flavor and rich umami of freshly harvested \u003cem\u003eKochou\u003c\/em\u003e.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kouroan","offers":[{"title":"Default Title","offer_id":44837269569708,"sku":null,"price":46.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0673\/9368\/3628\/files\/20251003_170301.jpg?v=1773423114"},{"product_id":"yugiri-matcha","title":"Yugiri Matcha","description":"\u003cp\u003e\u003cstrong\u003eYugiri Matcha – 40g Tin\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBlended Ujitawara Matcha | Crafted by Kouroan\u003c\/p\u003e\n\u003cp\u003eExperience \u003cem\u003eYugiri\u003c\/em\u003e (夕霧, “Evening Mist”), a versatile matcha that combines smooth sweetness with rich umami and minimal bitterness. Carefully blended to create a balanced flavor, this matcha is approachable and easy to enjoy, whether prepared as \u003cem\u003ekoicha\u003c\/em\u003e (thick tea) or \u003cem\u003eusucha\u003c\/em\u003e (thin tea).\u003c\/p\u003e\n\u003cp\u003eIts gentle aroma and pleasant sweetness make every sip comforting, while the umami leaves a lingering, satisfying impression. Thanks to the careful blending, \u003cem\u003eYugiri\u003c\/em\u003e is smooth, drinkable, and offered at an accessible price, making it ideal for tea practice, lessons, or daily enjoyment.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Ujitawara, Kyoto, Japan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProducer:\u003c\/strong\u003e Kouroan (皐盧庵)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGrade:\u003c\/strong\u003e Ceremonial (suitable for Koicha and Usucha)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlavor Profile:\u003c\/strong\u003e Sweet and umami-rich, very low bitterness, mild aroma\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 40 grams (approx. 20–40 servings)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpecial Notes:\u003c\/strong\u003e Blended for smoothness and approachability, ideal for practice or daily use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Prepare Matcha (Traditional Usucha Style)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat you’ll need:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 serving (approx. 2g) of \u003cem\u003eYugiri\u003c\/em\u003e Matcha\u003c\/li\u003e\n\u003cli\u003eHot water (70–80°C or 158–176°F)\u003c\/li\u003e\n\u003cli\u003eA small sifter\u003c\/li\u003e\n\u003cli\u003eChawan (matcha bowl)\u003c\/li\u003e\n\u003cli\u003eChasen (bamboo whisk)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSteps:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eSift the matcha into the bowl to ensure a smooth, clump-free texture.\u003c\/li\u003e\n\u003cli\u003eAdd hot water (about 2 oz or 60 ml).\u003c\/li\u003e\n\u003cli\u003eWhisk briskly in a “W” motion until the surface becomes frothy and even.\u003c\/li\u003e\n\u003cli\u003eServe immediately and enjoy the sweet, umami-rich flavor of \u003cem\u003eYugiri\u003c\/em\u003e, perfect for both thick and thin tea.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kouroan","offers":[{"title":"Default Title","offer_id":44837280317612,"sku":null,"price":49.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0673\/9368\/3628\/files\/Hana-no-en-matcha-by-Kouroan.jpg?v=1777166873"},{"product_id":"ichifuku-matcha","title":"Ichifuku Matcha","description":"\u003cp\u003e\u003cstrong\u003eIchifuku Matcha – 40g Tin\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eHand-Picked, Specially Cultivated Ujitawara Matcha | Crafted by Kouroan\u003c\/p\u003e\n\u003cp\u003eExperience \u003cem\u003eIchifuku\u003c\/em\u003e (壹福, “One Blessing”), a rare and exceptional matcha made exclusively from leaves harvested from a single tea field at Kouroan. Hand-picked, pesticide-free, and nurtured with only organic fertilizers, this matcha offers a truly unique and pristine flavor.\u003c\/p\u003e\n\u003cp\u003eThe name \u003cem\u003eIchifuku\u003c\/em\u003e conveys happiness overflowing from a vessel, and its alternate reading, \u003cem\u003eIppuku\u003c\/em\u003e, reflects the joyful moment of taking a cup of tea. Each sip of this matcha is intended to bring a small moment of happiness, celebrating the care and tradition behind its cultivation.\u003c\/p\u003e\n\u003cp\u003eMade without blending, \u003cem\u003eIchifuku\u003c\/em\u003e features a vibrant green color, a refreshing and sweet aroma, and a clean, smooth taste. It is particularly delightful when prepared as a slightly thin \u003cem\u003ekoicha\u003c\/em\u003e, highlighting the delicate umami and fragrance. This one-of-a-kind matcha is perfect for those seeking a mindful, special tea experience.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Ujitawara, Kyoto, Japan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProducer:\u003c\/strong\u003e Kouroan (皐盧庵)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest:\u003c\/strong\u003e Hand-picked from a single tea field\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGrade:\u003c\/strong\u003e Ceremonial\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlavor Profile:\u003c\/strong\u003e Fresh, sweet aroma with vibrant color, clean and smooth taste\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 40 grams (approx. 20–40 servings)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpecial Notes:\u003c\/strong\u003e Hand-picked, organic, pesticide-free, single-field harvest, unblended\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Prepare Matcha (Traditional Usucha or Light Koicha Style)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat you’ll need:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 serving (approx. 2g) of \u003cem\u003eIchifuku\u003c\/em\u003e Matcha\u003c\/li\u003e\n\u003cli\u003eHot water (70–80°C or 158–176°F)\u003c\/li\u003e\n\u003cli\u003eA small sifter\u003c\/li\u003e\n\u003cli\u003eChawan (matcha bowl)\u003c\/li\u003e\n\u003cli\u003eChasen (bamboo whisk)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSteps:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eSift the matcha into the bowl for a smooth, clump-free texture.\u003c\/li\u003e\n\u003cli\u003eAdd hot water (about 2 oz or 60 ml).\u003c\/li\u003e\n\u003cli\u003eWhisk in a “W” motion until frothy and smooth. For slightly thin \u003cem\u003ekoicha\u003c\/em\u003e, use slightly less water for a concentrated, balanced flavor.\u003c\/li\u003e\n\u003cli\u003eServe immediately and enjoy the refreshing aroma, clean taste, and a small moment of happiness with \u003cem\u003eIchifuku\u003c\/em\u003e.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kouroan","offers":[{"title":"Default Title","offer_id":44837291622572,"sku":null,"price":60.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0673\/9368\/3628\/files\/Hana-no-en-matcha-by-Kouroan.jpg?v=1777166873"}],"url":"https:\/\/nishizawa-en.com\/collections\/kouroan-1.oembed","provider":"Nishizawa En","version":"1.0","type":"link"}